Friday, July 31, 2009
Thursday, July 30, 2009
Wednesday, July 29, 2009
Monday, July 20, 2009
Oh yeah!

The Kool-Aid man is back!
"Expanding on last year's “More smiles per gallon” campaign, the new ads focus on Kool-Aid's low price by comparing its drink mix to the higher cost of bottled soda. The ads claim “regular Kool-Aid goes almost three times further than soda,” but of course that is to be expected since soda and Kool-Aid are not the same thing. Despite this, the ads seem to be doing well at time when consumers are cutting back spending on non-essential items like soft drinks."
One of the new TV spots here.
Top 10 from the Dieline

Check out this Top 10 from last weeks collection of packaging from the Dieline. Love the retro Coke cans.
Thursday, July 16, 2009
Thursday, July 2, 2009
Biggest business mistakes of 2009
Arnell's Tropicana redesign comes it at number two on Forbes Dumbest moments in business 2009. Ouch.
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