Wednesday, September 24, 2008

The Advertising Industry, Sustainability and the Bottom Line

Here is a great article courtesy the environmentalleader.com that discusses the current evolution of outdoor advertising mediums and their advance towards responsible environmental practices. Through the development of new eco-friendly materials (one by way of a Colorado company!) and implementation of greener policies, we as advertisers can look to the future of outdoor with the exictement in knowing that these choices are out there.

http://www.environmentalleader.com/2008/09/23/the-advertising-industry-sustainability-and-the-bottom-line/

http://www.eco-flexx.com/


Miles McIlhargie

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