Thursday, January 8, 2009
Now is the time
Everyone has their own strategy for dealing with the current recession, most are cutting back on their marketing, which is one expense we feel should actually be increased in times like these. It makes sound sense to invest in advertising now so as to bring back revenue and win new market share. Here is a nice 3-4 minute slide show put together by The Economist that outlines exactly why monies should be going towards marketing during down turns.
Via brandflakesforbreakfast
Miles
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